12 Secrets of Effective Cart Abandonment Emails +Examples
70% of eCommerce shopping carts are abandoned. To recover lost sales, send cart abandonment emails. This post offers 3 email templates and 12 best practices, including personalization, clear calls to action, special offers, and urgency. Use timely follow-ups: first email 1-2 hours after abandonment, second after 24 hours, and third 48 hours later. Incorporate tips such as addressing objections, using social proof, and including images of cart items. Effective emails can significantly recover sales.