December 2024

Email Leads: 17 Proven Tactics to Generate Them Effectively

Plugins

Email leads, subscribers who haven't purchased, are crucial for consistent revenue through email marketing. Effective strategies for generating leads include understanding your audience, creating urgency, offering compelling lead magnets, minimizing form friction, avoiding CAPTCHA, and utilizing social proof. Key tactics also involve optimizing landing pages, CTAs, and using events or quizzes to engage potential subscribers. After acquiring leads, nurturing them through automated emails and follow-ups is essential for conversion and retention. Overall, cultivating email leads is vital for business growth and maintaining customer relationships.

Email Leads: 17 Proven Tactics to Generate Them Effectively

The 5 Best GDPR-Compliant Analytics Tools for 2025

Plugins

GDPR, enacted by the EU in 2018, mandates transparency in user data handling and consent for data collection, affecting all websites visiting EU traffic. Non-compliance can incur hefty fines. To align analytics practices with GDPR, collect minimal data, secure user consent, ensure data protection, and uphold users' rights to access and deletion. Key features of GDPR-compliant analytics tools include anonymous data collection, consent management, security measures, and user data control. Recommended tools for compliance include Jetpack Stats, Matomo, Plausible, Fathom Analytics, and Simple Analytics, each suited for various web platforms and data needs. Implementation involves installing the chosen tool, adding a cookie notice, and creating a privacy policy.

The 5 Best GDPR-Compliant Analytics Tools for 2025

Oxygen 4.9.1 Now Available

Themes

Oxygen 4.9.1 introduces a helpful enhancement alongside several bug fixes, simplifying the design experience. Users can enhance their workflow's efficiency with the new ability to copy and paste conditions between elements. Available as an in-place update or a direct download from the customer portal, Oxygen 4.9.1 offers practical improvements for WordPress users seeking smoother design processes. Explore the full changelog for detailed insights.

Source: Oxygen 4.9.1 Now Available

Wordfence Intelligence Weekly WordPress Vulnerability Report (2024-W49)

Plugins / ,

The latest Wordfence report reveals a concerning landscape with 108 vulnerabilities across plugins, highlighting the persistent threats WordPress users face. Notably, 50 instances of cross-site scripting (XSS) and 23 of cross-site request forgery (CSRF) were reported, emphasizing the need for vigilance. Wordfence's proactive measures include deploying new firewall rules for immediate protection to Premium users. Their Bug Bounty Program incentivizes researchers, offering up to $31,200 for high-impact findings. For site owners, leveraging the free Wordfence CLI Vulnerability Scanner is crucial to maintaining security and staying ahead of potential exploits. Stay informed and secure!

Source: Wordfence Intelligence Weekly WordPress Vulnerability Report (December 2, 2024 to December 8, 2024)

How to Launch a WordPress Site: Step-by-Step Guide for Beginners

Plugins

TLDR: Launching a WordPress site is easy for beginners thanks to user-friendly tools. Key steps include choosing a domain, selecting a web host, and defining site goals. Install WordPress via manual or one-click options, configure settings, choose and customize a theme, and install essential plugins for added functionality. Create engaging content with essential pages (Homepage, About, Contact) and manage navigation. Prioritize security with strong passwords, SSL certificates, and security plugins. Before launching, review content, test links, and ensure mobile compatibility. Post-launch, maintain your site with updates, backups, and performance monitoring. Seek help via forums or support teams if needed.

How to Launch a WordPress Site: Step-by-Step Guide for Beginners

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